Yaletown’s saf + benjamin Offers Stylish Canadian Kids Wear

Credit: saf + benjamin

From boots to blankets, Yaletown’s saf + benjamin has all your baby needs

Get the best selection on Canadian styles for your kids on everything from boots to blankets to diaper bags

Forget the big box store tantrums and the chichi boutiques selling diaper bags that cost a month’s mortgage – Yaletown’s saf + benjamin is a chic children’s boutique with adult-sized style.

The bright and modern shop on Marinaside in Yaletown mixes the essential (like Natursutten soothers) and the playful (adorably squishable NooNoo sock monkeys). There’s plenty of Canadian children’s lines represented, with quality, eco-friendly clothing by Toronto’s mini mioche, moisturizing belly cream from Vancouver’s Bug & Pickle and cozy and safe sleep sacks by Calgary’s Big Fat Hen.

Fashion and Footwear

Partly thanks to celeb tots being photographed more than their parents, preschoolers are overshadowing pre-teens in the fashion department. For damp days, there’s Hunter rain boots just like mom’s.

And for the socially conscious sandbox set, philanthropy meets the playground with unisex Tiny TOMS. Not just hip, Tiny TOMS donates a pair of shoes to a child in need for every pair sold (just like the adult TOMS line).

Bath and Blankets

For eco-friendly splish-splash accessories, check out the selection of all-natural bath products including Coco & Tini body wash, Tawna Hill baby cream, and 3 Sprout towels with adorable animal hoods. When it’s time for a cuddle or brisk walk, wrap baby in super soft aden & anais blankets with contemporary and colorful unisex prints.

Diaper Bags

As new parents are prone to schlepp everything but the crib whenever they leave the house, a sturdy diaper bag is essential. saf + benjamin covers the gamut from whimsical Petunia Pickle Bottom to fashionably utilitarian SYM bags to the new Skip*Hop collaboration with design star Jonathan Adler.

It’s not just parents who need bags: for the little one with their very own cubbyhole, a SYM linen lunch kit with old-fashion motorcycle print is cool enough for school.

Designer Wheels

For the big-ticket gift or new parent purchase, look no further than designer wheels. Among the posh mom set, Bugaboo strollers are more ubiquitous than Range Rovers.

New at saf + benjamin is the Bugaboo Donkey, which can be used for one child, then converted into a duo stroller as the family expands. Sure to be a hot item, this is the only stroller in the world with the ability to go from one child to two with an extension piece.

Storage Solutions

With new family members comes the need for more stuff. Ergo, more storage. 3 Sprouts eco-spun storage bins, wall organizers, diaper caddies and storage boxes feature a modern, colourful animal and plenty of space for toys and clothes. For an easy design refresh, pick up a few different animals (like a penguin, fox and elephant) and for a ready-made funny farm theme.

And when more binkies and blankets are needed for baby #2, you know just where to shop.